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Archive for April, 2010

How To Publish Guest Posts On Relevant Niche Blogs

April 29th, 2010

To publish articles as guest poster on relevant niche blogs, first login to your Linknami.com account and add your articles in the Free Tools > Add Articles section, then browse or search for blogs in your niche in the Free Tools > Site Catalog and submit your articles for publication on the blogs you have selected.

Each article can have up to 2 links to a website or page of your choice and an author bio.

The blog post will either be published instantly or is pending review by the blog owner.

Each blog post can be a potential money maker when ranked for important keywords and published on relevant blogs within your niche.

All blogs listed in the Site Catalog are unique blogs run by individuals and webmasters from all over the world. These blogs are not part of any blog farms or networks like in other article publishing networks, thus the chance of being harmful to your website is reduced to an absolute minimum.

Also stats we provide help you to determine the quality of the blog website (i.e. alexa rank, PR, google cache).

The posting functionality to individual blogs may require more work on your part than in other publishing networks, but ensures that your article is not wasted, which may happen when an article is published on a blog without your control, and this blog is later devalued by google because of too much spam or inconsistent content being published there.

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admin Linknami

5 Internet Marketing Strategies That Generate Buzz

April 28th, 2010

When you try to expand the reach for the products and services you are marketing on the internet, there is always a possibility to earn more money by creating more buzz. Here are 5 internet marketing strategies that should be followed to ensure more buzz for your website, products and services and ultimatively an increased income.

1. Forum marketing should be done very frequently in the correct way.

Do not post a message on the internet and then disappear for a significant amount of time. Even if you do a relatively small number of posts a day, it should be enough to affect your business positively if done regularly for at least a year. By dedicating a few minutes doing this will ultimately aid you in creating and maintaining back links and support you in your transformation as a competitive and respected professional in your field of business.

For a start, try to write an attention-grabbing signature file. This file should include a keyword or phrase that is linked to your site or blog. You can potentially get excellent web traffic from the common visitors of discussion forums, enabling you to catch their attention often to view your website.

2. Purchase coregistration leads to start an e-mail marketing campaign

This choice also makes it possible to utilize the auto responder, a service that is usually packed with coregistration leads. If you can utilize it well, you should have difficulties in creating and strengthening pleasant relationships with your clients. It can also allow you to add a potentially large number of new subscribers per month. If you can keep it up for a year, you’d have a very reliable list of people that you can market your goods to.

Building relationships is a crucial part of this, so you need to earn your credibility by helping them first and then proceeding to marketing strategies soon after.

3. Use Article marketing and guest posting to generate back links and steer web traffic from authority niche blogs.

Try to find a time for you to learn and know all about article marketing. The most effective way is to submit guest posts on other blogs within your niche that are relevant to your website content. Not actually an original strategy, but it sure is effective for web traffic and back links.

4. Establish a blog, and make a short blog posts of at least 200 words targeting specific keyword phrases daily.

As it is a blog, you need to make these articles very interesting and informative. These articles can be used as an SEO feature and to be used as bait for major search engines. It is a handy strategy to be used on the road to developing a powerful site for your web business.

5. Upon starting the SEO campaign, try to continue your search engine optimization plans in everything that you do from now on.

This includes knowing the exact phrases that are used to search your website and using this data to target specific individuals that can relate well to the improvement of your business. Please pay notice to long tail phrases, so that you can go back to the shorter target phrases during “timed” intervals.

Have you asked what internet marketing is by its very core meaning? You don’t need to be well versed in online entrepreneurial technology for you to answer that clearly. Internet marketing is all about the invasion of a larger segment of your online market for your own merchandise.

One of the most important elements for a profitable internet marketing action plan is to ensure the capture of free traffic from search engines for the keywords that you intend to use. This way, you can potentially generate a secure flow of clients for your online products.

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admin Web Marketing, Web Traffic

20 Effective Link Building Methods In 2010

April 27th, 2010

Link building methods change over time. Especially in the fast and ever changing cyberspace. Methods that were effective in 2005 like simple link exchanging may be less effective in 2010, while exotic or unknown methods in 2005 come forward in 2010.  Here are the tips that are commonly used to create traffic in 2010.

Don’t worry about getting a very long list though. We’ll just stick to the better tips in creating a solid and powerful strategy that will increase your traffic rankings.

1. Squidoo – Squidoo’s environment is nice enough to let you establish an industry or a company webpage. You can place a “follow us” link going back to your own site and if you have built your page well, you can even make out other external links from that page which can beef up your site and improve it. As an addition, it can be a  great tool to get relevant company page rankings so you can leave the reputation management for a while.

2. Crunchbase – Crunchbase is basically a tech-company profiling site that you can use for your company utilizing lots of great relevant data. Many medium to large companies are listed here.

3. Giveaways – throw out and offer a contest to high authority and industry blogs which are popular or have high rankings. These sites will be able to place links going back to your site forming a relationship with the one who are considered leads in the industry just to provide you with constant positive PR and regular traffic streams.

4. Betas – in return for feedback or posts about your services or products, give out beta access to a recently released or launched product or service. It is an effective measure to get faster authority in the direction of your website and enable it in the SERP’s.

5. Guest Blog – it is one extremely easy way is to get good links using targeted anchor text from your chosen blog. One of the wisest choices to start your journey is to use the Google Blog Search, or basically search for the industry and the corresponding keyword.

6. HQ Paid Link Directories – They still exist somehow, and haven’t completely lost their use. For statistics purposes, try Yahoo! Directory which is $299 a year, BOTW.org at $150 yearly or $300 for a one-time fee, Business.com for $299 one-time or at $249 using a coupon and JoeAnt for $40 for a one-time fee.

7. Establish a Blog – if you don’t own a blog, then hurry up and make one! A blog is one sure way to create continuous and constant links going back to your website. Don’t expect these links to come instantly as soon as you create a blog though, you need to nurture your blog well with solid, great content before you expect anything to happen at all.

8. Give Back or Donate – there are many philanthropic organizations that would definitely return a good cause by making a link going to your website if you know when and where to ask. Donate what you have not only in terms of money. Provide a business whose head, owner or CEO is possible to speak with.

9. Business.gov – register at their forums and participate regularly. If successful, you could get .gov links back, plus targeted anchor text going to your site.

10. Produce Excellent Content – your site content may not always account for links, but at least it can be comparable to a good degree. Before thinking about other tips in our list, ponder about having great web content that will entertain your visitors. You’ll find getting links a lot easier if you achieve this.

11. Attend Conferences – this is another possible tool to develop links. Speak and get immediate links. Speak better and get even more links, getting your attendees to link and reference all of your topics on their own blogs is the key. Explore this area well, and you’ll find a grand network of people that can generate for you a number of link alliances later on.

12. Make More Social Media Connections – what are the instances that you had to go into action in your blog, site, Twitter, Facebook or in your LinkedIn account? Always maximizing each link opportunity that you have? When you end your posts, do you request your readers to add you or to subscribe to your RSS feed? Is your site properly linked to Twitter pages? Do you have each and every website that you own stand with a relevant business authority in LinkedIn? Improve more on this and you shall receive yet more links.

3. Look Into Your Friend List – No, we are not actually just talking about your immediate network of acquaintances and friends. We are talking about the bigger fishes on the internet, the masses of other different networks that your acquaintances might know of. Search you LinkedIn and Facebook accounts for friends with rich or extensive web connections related to your field of business. E-mail you inner circle of friends and request them politely if they know anyone that can be connected to your business. Try to make compromises and equal-sided deals and see how well things can work out great in the end for you!

14. Interviews – think of Mixergy, but think of something that can work in both ways. One good measure regarding interviews is their ability to provide a myriad of combined content and personal connections and placing previous information makes it interesting because of the human element involved. Try to be interviewed and then ask other power players to be interviewed! You’ll want to have a mutual connection with them though the effectiveness of an excellent interview is that it gets scattered throughout the internet, creating waves of effect to others.

15. Business Alliances – ever found any business partners that sees your success as important as their own? Request a link from them! These manufacturers and retailers can actually be easily persuaded to place a link going back to your site and vice versa. .

16. Place comments on Industry Blogs – this may not be for the link at this time. Actively participate in all of their activities, and then attempt to abruptly place the link. Open lines of communication and comment that you truly take pleasure in visiting their blog and that you have an excellent and relevant industry website for them (be careful not just to give the link “abruptly”. This means you’ll have to include the link carefully in your comments. If you happen to stop by a very famous blog, you have the best opportunity to get noticed by starting good communication and then eventually speak with the blog owner directly.

17. Article Content Syndication – produce high-quality content that is relevant to your line or field of business and submit them to directories such as GoArticle or E-zineArticles. Be sure that the article directory that you have chosen is a well followed directory or else you won’t be getting any links to highlight your work. VREToolbar has a great list to help you locate good and well visited article directories.

18. Testimonials – have you ever taken special notice of a service offering or product within your industry? Do you have a CEO? If so, then that’s probably more than ample to your website linked back as a testimonial. Product and service providers always like the idea of gaining positive feedback and reviews on what they have to offer so give them their deserved publicity and you’ll most likely get a link to your site for all the hard work.

19. Link out – find other less complicated ways of linking to leading and popular websites. Webmasters would probably get pings on links going to their site more frequently and this will then create a positive image of you and your business. This shall serve as the trigger or starting point to eventually get them to link you up, generating more traffic for your site and then getting links on moving forward.

20. Ask for links – yes, this one still made it into the toplist, on the last position. By asking for links I mean create one page on your website where you provide your link HTML for users to link to your website without reciprocal link. Setting up such a page takes only 10 minutes, but you could gain some links back to your website over time. Better than nothing for this small amount of work.

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admin Link Building, SEO, Web Traffic

Google Oldest Dated Search Result Contest

April 26th, 2010

When searching in google, I usually try to find the latest and most relevant information available about topics and subjects.

I’m usually always aiming for information posted in 2010, if possible, or late 2009 if necessary, but I usually never click on results from 2008 or 2006 and if, then only in desperation.

A few days ago, I searched on google for something article-publishing related, Google offered me the result below as their first choice, dating back to 1998! Yes, thats a 12 year old article, which translates probably to 120 internet-years (considering the speed new developments are introduced)

If that was a very specific, unique and exotic long tail keyword, I would accept this result, but I used a pretty broad term: “publish article on” (without the quotes).

While the result may be somewhat relevant to the keyphrase, I find it a strange relation between age and relevance. I don’t believe that this is the best they can give me there out of over 74 million page results.

This makes me wonder, can you beat this? Do you know of any older number 1 result for a relatively broad keyword or keyphrase? Let me know in the comments below. The date must be displayed in the result description by google.

Since it is an open contest without time limit, I’ll always update the current leader here with one do-followed link back to a page of his/her choosing.

oldest dated google search result contest

oldest dated google search result contest

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admin Google, Misc Stuff

Google AdWords Management Conversion Tracking

April 23rd, 2010

Known as one of the biggest search engines, Google has paved the way in the development of various internet marketing tools and services. Making its niche in the world of viral internet marketing, Google has provided a variety of SEO and conversion programs for both businesses and individuals to earn from.

AdWords in particular is a known as Google’s PPC or Pay per Click internet advertising program and to date has been one of its highest revenue earners for the company. This program in particular attracts a large number of online businesses who wish to build up more traffic for their website as well as generate high revenues for their business using organic and inorganic SEM methods and tools.

The Conversion Meaning

Conversion is basically an advertising term used online which takes a site visitor who clicks your ad and then gets redirected to your site which basically is placed as a transaction. The transaction on the other hand depends on the site owner’s terms or goals for that particular ad clicked. For instance, it can be viewed as a transaction from the point of conversion when a site visitor is redirected to then fill out a site survey form. Other varieties of transactions can be a completed sign-up to your site, a product or service purchase, a basic page view, completed demo download and other options as given by you, the site owner.

The Conversion Process

Tracking your ads’ conversion is an excellent tool when it comes to PPC. It basically determines how effective your marketing platform is through your ads and the keywords you’ve placed. Google has an easy set-up enabling you to track the conversion through a process through a basic algorithm. Once your ad is clicked, cookies are attached to the user’s or visitor’s computer. Upon successful redirection to the assigned conversion page for your ad, the cookies are then re-attached. This match from the cookies redirected to the main conversion page is counted and tracked in by Google as a successful conversion. However, if cookies are not attached to the conversion page, this will not be viewed successful unless attached within 30 days from clicking the ad, otherwise, these cookies will expire. Since different servers are used for conversion tracking and search engine results, a user’s privacy via AdWords is considered safe.

The Conversion Tracking Prerequisites

An AdWords Google account automated with various keywords and ads is a prerequisite in order for you to enable the tracking and monitoring of your PPC or Pay per Click service. Having these, you can have the option of getting your tracking results through mail, email or in a printable form. Having someone in your business or getting someone knowledgeable on Google algorithms and codes will be very important and highly effective for a more successful conversion process.

More detailed information and resources on PPC Marketing Support and online advertising can be provided further by ePurple Media, a Pay per Click and Online Marketing expert that will help you maximize your revenue and grow your online business faster.

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admin Adsense

How To Get Fresh Content For Your Blog

April 21st, 2010

Blogging is a great way to get the word out to consumers about your product or service. When starting a blog, write up a plan for how often you will update the blog, how you will promote your blog and retain readers and whether you will feature photographs or video, and other aspects of your blog.

The key to having a successful blog as individual or business owner is keeping your content fresh and specific, as well as frequent. You have to be careful not to get sidetracked, especially if you are just learning about the exciting possibilities of blogging technology, but if you want your blog to succeed you need to stay focused.

The important part is not how many times you post articles on your blog per day, but in which frequency and consistency. If you post once per week, then keep posting once per week or more. If you post new articles daily, then you should post daily, as your readers will be used to this frequency. But if you are a daily poster and suddenly just post only once a week, you may start to loose readers.

This is where Linknami.com can help you. If you are short of ideas or time, you can browse through the article categories for unique articles which are related to your blog and request to post the articles on your blog with a simple click of the mouse. You will get highly relevant and unique content for your website, while the article author gets exposure and creates buzz for his web properties. The best of it all is: It’s completely free, so it is definitely a win-win situation for everyone.

Register your blog now at Linknami.com and browse the article catalog or simply wait until you receive article publishing requests. At any time you have full control over which article you publish on your blog.

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admin Linknami, Web Content

Achieving Sales Goals Through Conversion Tracking

April 20th, 2010

When you have a business, the simple question that probably keeps running in your mind is “how will I earn the income I need for this year?” A simple question isn’t it? But putting it into action is not as easy as thinking and telling it to the people around you. To answer this question, you have to take two factors into consideration. First, you must have an advanced online accounting program to be able to evaluate your expenses and its relation to your profitability. Second, you should determine and think of a strategy on how you will convert your forecasts into sales. Now, let’s look into the process one by one.

First, we must have a certain sales level to work out in a certain month. Say, $10,000. Then, we should figure out the conversion rate. For a simpler example of this, let’s say that all your leads are automatically generated to your site.

Now, assume that you have calculated 1000 visitors to your site for every 5 visitors into sales. The total would be a 0.5% conversion rate. To give a further explanation regarding this, here is a given formula in order to analyze the amount of visitors that you would need to meet your sales’ monthly goals.

(Desired Sales / Sale Price / Conversion Rate) x 100 = required number of visitors

Now, if you have an average of $20 sales price, a .5% conversion rate, and 10,000 US$ in sales that you would want to achieve, your calculations will turn out to be like this:
($10,000 / $20 / .5) x 100 = 100,000 visitors that you need per month in order to achieve your goal.

Now, if you are overwhelmed with the result, there can still be a lot of ways for this to change. You may increase on the average price, the number of visitors, or the conversion rate, anything that will affect the result and you think will fit the target idea.
Starting with the conversion rate, now, why do many people begin with this? It’s because it’s not that hard to bring a .5% conversion rate into a 1% or 2% range.

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admin Misc Stuff, Web Traffic

5 Hot Free Traffic Generation Methods In 2010

April 19th, 2010

For those companies and businesses that use websites to sell and advertise their services and products, driving people to view their sites is one of the most essential things that they need to learn. However reading any article and then reproducing the same methods for years its not going to work, especially when the article was created several years or even just months ago, because in the every changing cyberspace, it is important to follow only state-of-the-art traffic generation methods. Here are five simple ways to drive website traffic to your site or blog that are valid for 2010:

Write Articles
You may think that writing articles is one of the of the slowest ways of getting traffic to your site but actually, it may be a very effective way also since search engines increasingly rank articles each and every single day. It may take a lot of effort and patience since you’ll be making articles every day, but in the long run you’ll notice that this might be one of the easiest ways to get people to view your site.

Create Videos
Reading articles may be a very boring thing to do for some people, so in this way, with the increase in internet connection speed, there is now an alternative method to get them interested and curious about your company or business: multimedia! Create a video to advertise what your company does, and what it sells. In this way, you’ll also create such a buzz and will get more people to view your site. Just don’t forget to place a link near or in your video ad just so they can visit your link as soon as they finish viewing your short video.

Join Communities
With this, you can easily gain trust and establish a good working relationship with your possible clients. As you continually gain other people’s trust through joining communities and interacting with people interested in your business, they’ll view your site and continue to patronize your services and products. They might even tell their friends about it, and get more people to view your site as a result.

Repeating Traffic Through Emails
For those who had already viewed your site once, of course you would want to keep them coming back. Now, to do this, you must continually inform and remind them regarding your site through their emails. Some people who are not that interested when they viewed your site at the start, may not come back at all. So to keep them curious and interested to what you have to offer, continue to send those articles and ads to their emails. Yes, email list building is still one of most powerful methods in getting website traffic, even after 10 years.

Viral eBooks
To get more people become interested in your content, you may create a free eBook and link this to your website. Write some helpful tutorial articles, for example a list of tips and websites, also place some images in your eBook. For this to become much more effective and go viral, people who have read your eBook, may also pass it on to their friends and people they know. And with this, you can get more traffic to your site.

There is a variety of ways to advertise your site and to get more traffic back to your site. Now, with these tips, you already have ideas on how to get more people to view your site and continually patronize your services and products.

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admin Web Marketing, Web Traffic

Measuring The Success Of Twitter Marketing Campaigns

April 13th, 2010

First of all, a marketing plan is needed to determine what is vital to your organization or business and how you will be able to justify its success. Defining success with the basis on its objective is what your organization needs.

Measuring Twitter Marketing Success

Measuring success when it comes to your marketing efforts with the advancement of media such as Twitter has become quite complicated. It is now difficult to understand what is actually working or what is not. With Twitter though, certain tools are available for measuring the performance of your marketing efforts. This article is going to explore the various ways in measuring Twitter success.

For instance, Twitter is being utilized by Dell as a tool for communication in order to inform consumers about Twitter exclusive discounts and offers. For Dell, purchases made via Twitter of the discounted products done by the number of users is what they would be tracking and counting. It is essential to figure out the number of Twitter users who click the link that lead to the sales page and the number of Twitter users who are purchasing and entering coupon codes.

The Twitter account of Barack Obama that was launched back in 2008 for his presidential campaign is a good example of reaching as many people that it can and his message can be spread. In this instance, the total number of followers and the number of times the tweets of @BarackObama were retweeted tell us the campaign’s success.

Goals are listed initially, that which may be immeasurable, albeit most will be.
After listing down the goals, hunting for reliable tools in order to measure success is the next step.

twInfluence: This tool helps marketers to track the number of the followers they have who are actually active in checking out their messages. It also helps them in tracking the rates of which campaign is developing among all other metrics.

Twitalyzer: Yet another tool used in analyzing Twitter account popularity as well as the number of times your messages gets referred. Also, this tool will let you tie up with Google Analytics. When you login to your Analytics account, tracking any information regarding the traffic redirected from Twitter would be a breeze.

TweetEffect: By utilizing this tool, you can be updated on the number of people reacting and responding to your posts. It helps in the identification of what is as well as what is not resonating with all your followers.

Keep in mind that when making use of these tools, it utilizes Twitter API in pulling out data for relevance and accuracy, which affects values of your metrics campaign. Although these numbers may not absolutely be accurate, it can give you an idea of growing trends as well as the public’s interest in your industry.

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admin Social Media, Twitter

How to Use Twitter to Drive Traffic to Your Small Business Blog

April 7th, 2010

It is an obvious fact that blogging is a powerful medium to improve SEO, create a social media footprint or share back stories.  However, one would ask, how the heck can Twitter be of use to my small business blog in driving traffic?

Learning how to master Twitter, especially for small business owners, is quite a challenge. Learning Twitter has a steep learning curve and once you do it the wrong way, you’re dead, so to speak. After using Twitter for the last couple of years, and through a lot of trial and errors, below are some tips for you to drive traffic to your small business blog. Check it out.

1. Change the Default Logo – after creating an account on Twitter, assuming that you do not have, change the default logo into your own logo or picture for that matter. Your logo should represent you, your style and your business. If you intend to put your picture in your profile, be sure that you look respectable. Twitter is not a “join it and they will come” marketing tool. You have to put some effort and time in creating trustworthy relationships with your prospective customers. Twitter followers in general would want human beings behind those profile pictures or logo. Your logo attracts followers so it should be compelling enough to arouse your readers’ interest.

2. Show Up – As mentioned earlier, there is a steep learning curve when using Twitter to drive traffic to your blog.  According to an article by AdWeek, only 17% of Twitter users updated their accounts in December, which is an all-time low. Similarly, a study conducted by Nielsen Co. revealed that 60% of Twitter users do not return from one month to the next. However, most small business owners show up once and send a tweet.
Most business owners tend to feel that they are wasting their time and are gone for good when they do not receive @messages, get new customers or gain traffic. Twitter, as a marketing tool requires persistence, effort and long-term outlook. You have to have persistent effort everyday.

3. Complete Your Bio Profile – Your profile is similar to the About Page in your blog. Twitter gives you enough leverage by using 160 characters to give a brief description of your blog, who you are and what your business is about. Additionally, make sure that your website link is visible or better yet, include the link of your blog as the one text link that Twitter allows you to have.
Surprisingly, there are a lot small business owners who skip this portion.  The results of putting less time and effort in creating a great bio with be similar to the one below.  Would you visit the small business blog of “iambusiness” profile?

4. Brand Your Small Business Twitter Background – Your Twitter background is your business image.  It’s your brand to your readers. If you don’t have your design for uploading, try using creation tools such as TwitterImage, TwitBack and TwitrBackgrounds.
ProBlogger is not a brick and mortar small business but Darren has an easily identifiable background that would arouse your interest and visit his blog.

5. Social Proof Matters – Your readers and potential customers would probably look at your metrics.  How many are following you, how many do you follow, and how many tweets you have sent. When it comes to creating traffic for your small business blog, ugly as it may seem to be, social proof matters.  Although your followers and people you follow don’t have to be as large as the ones of ProBlogger, Chris Brogan or John Jantsch, it certainly would help if your small business blog has a few hundred followers and to be following a few hundreds as well.

6. Be Sincere – You will definitely gain a following and eventually direct your business if you are sincere with your interactions on Twitter. Try starting off the way Jonathan Fields does in his early morning greetings:
Following Jeff Pulveris’ 95-5 rule of giving and taking, customers will slowly trust you and eventually visit your small business blog.

7. Use Twitter Search – Searching relevant terms related to your business niche is a great way of finding traffic for your blog. With Twitter Search, this becomes easy. However, be sure that you give relevant and valuable information at your @replies so people will not accuse you of spamming. As an example of the effectivity of Twitter Search, I made a search the other day for inputs on web hosting companies.  You cannot imagine the amount of spam I got as a result.

8. Collaborative Relationships
– Find out who the leaders are in your niche and connect with them through Twitter. Collaborative relationships with these people can send an enormous amount of traffic to your blog.

9. Useful Links and Hashtags -  Sharing useful links that are related to your small business through sites like Digg, StumbleUpon and Reddit are a great way of creating traffic as well.  These sites make it easy for you to search and discover the best of what is on the web in your niche. The natural tendency of your followers is to visit your blog if you share good stuff and give them relevant information. A good example would be tweeting relevant information on diving and diving equipment riding, if my business blog is a diving shop.
Retweeting resource posts are good way of increasing blog traffic, too. Look out for “Best Of” or “How To” posts.  If space permits, create a hashtag for your small business as well.

10. Power of Picture – Using TwitPic or Yfrog is an effective way of posting pictures on your Twitter.  Photo-sharing is a great way of increasing traffic. It creates a contextual basis for your readers to know what you do on a daily basis.  Picture of you working or honing your craft will be a great way of sharing photos. It creates social trust and intrigue which eventually converts to more visitors on your blog. Take a look at the picture below which I posted last Friday and the responses I received.

To reiterate what I earlier said, it can take quite some time to develop the trust of your readers and follower base.  But remember, too, that it only takes one tweet to lose it.

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admin Blog Marketing, Twitter