23 Quick Website SEO Tips To Outrank Your Competitors
Let me share with you some simple SEO tips that can help you outrank your competitors who do not apply those techniques in various search engines:
1) Your page titles must optimized for the keyword you are targeting in your content. At times, a single word can make a lot of difference to the rank of your page. Add also semantically related words into the title if possible.
2) Try and make use of correct anchor text for internal and external links. Avoid using ‘click here’. Instead use ‘Simple Tips for SEO’. If you are using image links, make sure you utilize the alt tag like alt=”Simple Tips for SEO”.
3) In case you are using flash or java based drop downs you must ensure that you have text links also to those categories.
4) You must update your content regularly. This means add new pages and also update your existing ones if possible. Search engines favor pages that are frequently updated (like blog posts that get new comments frequently). Also the quality of content is very important to generate traffic.
5) Don’t forget to use your website’s name at the end of the page title.
6) Don’t bother submitting your site to random, rarely visited, low quality directories. Focus on niche directories instead.
7) It is important that you don’t get carried away in the concept of ‘Page Rank’. It is only one aspect of algorithm amongst many.
8 ) Name the images on your page appropriately. The name of the images on the page also makes a difference to the Page Rank.
9) If you wish to index your pages high in search engines, then you must pay attention to build quality links to your pages directly (also known as deep links).
10) Before you begin to write your content, you must do proper keyword research. If you are clear about the choice of your keywords then your post will be of better quality.
11) Try and use link baiting as a way to acquire good links. This can be done through quality content or a free tool that users can either use on your site and give you a backlink for using, like a calendar, or which they can copy and paste on their sites like a widget.
12) Before linking out to external websites, run a proper check on banned domains and proxies. Your rankings could severely suffer due to them.
13) The back links that you use in your post must be of good quality.
14) You must try and insert in-content links that are related to your keywords.
15) Make sure that the webpage you create is W3C compliant.
16) Try and have a keyword density of 2-5% for majors and 1-2% for minors. In excess of this might not be favorable to your webpage. However don’t get carried away with keyword density, add semantically related words instead.
17) In case you don’t have a sitemap, you must acquire one.
18) Your subheadings and headings must be optimized to the fullest. Try and use them at appropriate places correctly.
19) Title tag must be used within links. It informs the search engine about the content of the link.
20) A very important point is that you must refrain from using duplicate content. You can do so by avoiding re-posting articles on your website.
21) Maintain your SEO very well. With times, your competitors, technology, things and ideas change you. You must update your pages accordingly.
22) Try not to get into over-optimization. Do not fill your post with unlimited number of keywords. That will do no good to your post.
23) Use images on your page aesthetically instead of overcrowding your website with visual content which may slow down your website due to long loading and may put your site behind competitors in search engines.
Your search engine rankings will definitely get a boost by applying the above SEO tips on your site. I do hope that this list will help you with your rankings.
