6 Social Media Marketing Campaign Tips To Go Viral
6 Social Media Viral Marketing Campaign Tips
You probably don’t have a viral marketing campaign like big brands in your industry. You can however reach an audience and have your material shared which will bring you a great deal of growth.
You don’t have a guarantee of going viral but you can learn a few lessons which you can apply to your marketing so you can make an impression with your own product.
Promote One Feature
Be sure that you’re promoting one feature that people are going to have an interest in. Don’t try and sell the whole story and all the product’s features when you’re marketing. People will find stories like this very hard to digest fully and thye may ignore the message. Try to focus on one feature of the product that makes it unique and something that no one else offers. This makes the story easy to understand. People will want to check out the product and share it with those they know. Take something you have that no one else does and push it with your marketing efforts.
Make Your Announcement in the Right Publication
When you’re ready to announce your product make sure you use the right publication to do it with. When you’re a young company, there will only be a very few blogs and other publications that are going to cover your story. Make sure you pick the right company so you get the biggest bang out of your marketing efforts. If you’re pitching technology then use a technology publication if it’s a self-improvement then use the best self-improvement publication that you can.
Have a Focus on a User Story
People want something that will improve their lives not something that has a bunch of features. You can explain your product better by using a story. Find someone that has used you product and make a story about their experience. This can go a long way to getting the trust and customers that you need.
Make the Signup Process Streamlined
If you have a confusing product or signup process you’ll quickly lose customers. Make it easy for people to sign up so you convert the browsers into users of the product you’re trying to sell. Work on the percentages and try to convert more of your users into customers. Make the process easy and you could greatly increase your overall sales.
Figure Out How and Where your Product Could Go Viral
Find out how your product is going to be shared with other people. There will be several factors that determine if the information is going to be shared or not. You can provide incentives such as making the customer feel like the product is benefiting them in some way. People like to tell their friends about cool products thye are using and gain bragging rights. Give you users the ability to share their experiences with your product and this can help you drive more sales spread the message about your product to other people.
Offering a Quality Product
Make sure that you are offering a great product for your customers. If your product helps people or saves a problem for them this is what you want to achieve. Give your users a great experience with your product and this will be your most powerful marketing tool and your message will spread online because you have a great product.
You can get thousands of new users even if you’re not the “latest thing.” Be sure to study your product and then market it the best way. Your promotion will be determined by the market so go out and look at what people want and promote in the right place. Keep working on you marketing even if you start getting sales as you’re work isn’t done yet. Keep trying to get more conversions and pushing forward. If you do this you’ll keep making sales and reach the gaols you have set for yourself, your company, and the product.